The implementation of de-risking by consumers (and potentially voters) is a growing force for restoring the economy, environment and jobs. There is emerging market research that point to consumers embracing de-risking as a key lifestyle component. And there is also growing business documentation that aligning with this de-risking trend affords an attractive revenue growth path for businesses offering de-risking solutions.

In a recent interview, Annie Lesroart of eBay, shared with us how eBay implemented a fast, ambitious and effective strategy to go green. From forty employees, the program expanded to hundreds of thousands of eBay buyers and sellers (including people who don’t even work at eBay!) How did this happen? And how can it happen for you?

While the terms green and sustainable are often used interchangeably, not all green building techniques are sustainable. Green building encourages the reduction of harmful impacts that buildings have on the environment and their occupants while focusing on environmental sustainability, but does not necessitate truly sustainable practices. While sustainable strategies stipulate the conservation, or preservation, of resources and require the reconciliation of all economic, social, and environmental demands.
There is a need for the establishment of a framework that encourages economic, social, and environmental sustainability for green buildings.

A look at the seven best practices in corporate social responsibility (CSR). They include: setting measurable goals, stakeholder engagement,sustainability issues mapping, sustainability management systems (SMS), lifecycle assessment,sustainability/CSR reporting, and sustainability branding.

The Sustainable Brands 10 Conference, held in Monterey, CA from June 7-10, is probably the hottest ticket in town for people working with sustainability issues. Unfortunately, not all of us will be able to attend. While we cannot get you there, we can do the next best thing… Live blog Sustainable Brands 10 for you.

Giselle Weybrecht, author of The Sustainable MBA: The Manager’s Guide to Green Business, examines some ways that you can green any job.

With the Sustainable Brands 2010 Conference quickly approaching, consumers are asking more and more the same questions: What is a sustainable brand? How are they different from the rest?

The first comprehensive update to Unites States wind potential estimates in 17 years helps renewable energy proponents by providing solid data for development and legislation. However, the wind power industry needs an improved electrical grid in order to transport and sell wind-generated energy…

A well-crafted green lease provides an opportunity to improve landlord/tenant collaboration on sustainability issues, leading to increased building performance, including energy efficiency. Green commercial leases provide incentives to reduce energy use and water, and increase recycling and the use of sustainable materials. A green lease detailing the sustainable use of a building by landlord and tenant is critical to the performance of a green building.