As the founder of the Bay Area networking group, Women In Cleantech & Sustainability, I am keenly interested in learning about who the media thinks as being the most influential women in the field. However, it feels like every top ten list for women in Cleantech always lists the same lovely ladies. This is not […]
Bill Roth interviews Mike Dodge, President of Atomic Online, who discusses how to shape messaging to green women consumers vs. men. by Bill Roth, President, Northern California Community Technologies (NCCT), and the author of The Secret Green Sauce: Best Practices Used by Actual Companies Successfully Growing Green Revenues. Follow Bill on Twitter @earth2017. Connect with […]
Last year, during Women’s History Month, we published, our list of the top women in sustainability. This week, PINK released their list of the top women in sustainability for 2011. These are women who they see as pioneers who are employing cutting-edge best practices to lead the movement for corporate responsibility and sustainability
According to a recent study by a Michigan State University researcher, women tend to believe the scientific consensus on global warming more than men, but lack confidence in their science comprehension.
The implementation of de-risking by consumers (and potentially voters) is a growing force for restoring the economy, environment and jobs. There is emerging market research that point to consumers embracing de-risking as a key lifestyle component. And there is also growing business documentation that aligning with this de-risking trend affords an attractive revenue growth path for businesses offering de-risking solutions.
While women are more eco aware than men, they are are underrepresented in green jobs. This includes jobs created by the American Recovery and Reinvestment Act. However, there are a growing number of programs that are designed to address these inequities.
A recent global survey of 10,000 people in 21 countries reveals that most have a guilty conscience about their carbon footprint when using their home and office technology. However, the majority of respondents cannot identify their largest potential environmental impact points when it comes to printing, and that women are more knowledgeable and guilt-ridden about their green practices than men. The Lexmark sponsored study revealed a number of surprising results. Eight-five percent would often choose the most environmentally conscious printing option if given a “one-click” or “one-push” solution and 84 percent are more likely to buy a product if the manufacturer shows more responsibility and concern regarding recycling. Seventy-Five percent reported feeling guilty about printing unnecessary pages. Despite the high level of environmental consciousness, 64 percent INCORRECTLY think that the disposal of ink cartridges is the largest cause of pollution from printing.
Celebrating Women’s History Month: 10 Networking Resources for Women Pursuing Green Careers You Should Know About – Updated
Networking is considered one of the most valuable strategies for ensuring career success. Often, the most effective ways to network is through professionals groups. In keeping with our Women’s History Month theme, I have created a list of 10 active networking groups for women pursuing sustainable energy and environmental careers.
Over the past few months, numerous articles have popped up raising the alarm bell that the stimulus package, with its emphasis on green jobs and infrastructure will short-change women. I disagree. I see it as an opportunity for women to change the playing field. Additionally, I believe that these critics have overlooked the fact that stimulus funds have been allocated for education and healthcare – both fields dominated by women.