EVP | The Green Economy Post: Green Careers, Green Business, Sustainability

Four Steps to Go Green Like eBay – Starting With Employees

By cjarvis on July 15, 2010 2 Comments @RealizedWorth, Annie Lescroart, Best Employee Engagement Strategy, Bike to Work Week, business case, CA, Ceres eBay, Chris Jarvis, corporate responsibility, corporate social responsibility, corporate volunteering, e-recycling, e-waste, eBay, eBay Green Team, Employee Engagement Strategy, Employee Volunteer Programs, energy consumption, energy savings, EVP, Facebook, green, green building, Green Team, JustMeans Social Innovation Award, Net Metering bill, Realized Worth, San Jose, smart irrigation system, Social Media, solar panel, sustainable, twitter, Utah

Four Steps to Go Green Like eBay – Starting With Employees

In a recent interview, Annie Lesroart of eBay, shared with us how eBay implemented a fast, ambitious and effective strategy to go green. From forty employees, the program expanded to hundreds of thousands of eBay buyers and sellers (including people who don’t even work at eBay!) How did this happen? And how can it happen for you?

The 3 Basic Steps To Create Trust Through Corporate Social Responsibility (Part 3 of 3)

By cjarvis on November 18, 2009 2 Comments “Building Trust in Corporate Responsibility” CSR is all about stakeholder, awareness, believability, cause-marketing, common good, Community Ambassador, corporate self-regulation, corporate social responsibility, CSR, CSR followers, CSR message, CSR programs, CSR reports, CSR strategy, customers, Dirk Matten), employee volunteering, Employee Volunteering and Social Capital: Contributions to Corporate Social Responsibility, employees, environment, ethical, ethical standards, EVP, future proofing, interactive, intrinsic trust, Jeremy Moon, Jonathan Ballantine notes in his article, Judy N. Muthuri, marketing, promotional campaigns, social capital, Social marketing, Social Media, social media platform, socially responsible company, stakeholders, sustainabilityforum.com, trust, trust capital, trustworthy, twitter, two-way communication, Wal-Mart

The 3 Basic Steps To Create Trust Through Corporate Social Responsibility (Part 3 of 3)

If business wants to regain the public’s trust, they’re going to have to be trustworthy, and employees are the key. Here are three basic steps to engage your employees, build social capital, and win stakeholder trust.