Corporate Social Responsibillity | The Green Economy Post: Green Careers, Green Business, Sustainability

Why Create a CSR Report? Because of a Real Return on Investment

By droberts on January 5, 2011 1 Comment “Triple Bottom Line” report, Application Level, associated costs, Caring for our People and our Communities, Co-Op, communities, competitors, corporate responsibility, corporate social responsibillity, CSR, CSR (Corporate Social Responsibility), CSR credential, CSR reporting, DVFA (German Investment Analysts Association), EFFAS, employees, GRI Content Index, GRI's G3 standard, IIRC (International Integrated Reporting Committee), internal decision-making, investors, key drivers, KPIs for ESP, license to operate, management program, market expectations, regulators, reporting standards, service providers, stakeholder engagement, stakeholders, sustainability report, sustainability reporting, Top 100 Places to Work" (in the US), UN Global Compact, Warren Buffet

Companies should create a CSR (Corporate Social Responsibility) report because of the a real ROI they stand to gain, either through reduced costs or increased revenue, or both. The key drivers include investors, market expectations, competitors, regulators, employees, and communities. Each of these drivers has at its core either increasing revenues, or reducing costs.

Corporate Social Responsibility’s Seven Best Practices: Avoid Greenwashing Through Stakeholder Engagement

By Cecilia Lu on July 6, 2010 4 Comments brand, Cecilia Lu, Clorox Green Work, community involvement, Cone, consumers, corporate social responsibility, corporate social responsibillity, corporate strategy, cradle to cradle, CSR, CSR policy, CSR reporting, CSR strategy, environmental transparency, environmentally responsible, green, Green Business, Green Marketing, green strategy, greenwashing, Kiwano Marketing, life cycle assessment, Lifecycle Assessment, McDonald, Method, Perry Goldschein, product design, SDialogue, Seventh Generation, Sierra Club, SMS, social responsibility, socially responsible, sofia ribeiro, stakeholder engagement, stakeholders, sustainability branding, sustainability communications, sustainability issues mapping, Sustainability Management Systems, sustainability reporting, Sustainable Brands 2010, sustainable transparency, transparency, trust

A look at the seven best practices in corporate social responsibility (CSR). They include: setting measurable goals, stakeholder engagement,sustainability issues mapping, sustainability management systems (SMS), lifecycle assessment,sustainability/CSR reporting, and sustainability branding.

Making The Business Case for Green Teams and a Look at Best Practices

By Michael D Tam on April 15, 2010 Comments Off on Making The Business Case for Green Teams and a Look at Best Practices Andrew Winston, best practices, Brand Recognition, Carrie Freeman, composting, corporate social responsibillity, corporate sustainability, cost savings, cross-functional groups, eBay, employee engagement, employee morale, energy use, engage employees, engaged workforce, environmental initiatives, Green Business, Green Impact, Green Recovery, Green Teams, Green Teams: Engaging Employees in Sustainability, GreenBiz.com, Intel, Libby Reder, market share, metrics, Michael Tam, National Environmental Education Foundation, productivity, recycling, sustainability, sustainability strategy, sustainable strategies, The Engaged Organization: Corporate Employee Environmental Education, Volunteers, water use

The idea sounds simple enough. Create a team of volunteers from existing employees. Have them focus on ways to green the business and culture. In turn, create cost savings, attract top talent due to an improvement in brand recognition, and increase market share from the newfound brand image, possibly even innovative product and services. The idea and the goal sound simple, while the execution and plan of attack seem a bit more complex. How can an individual or company go about implementing this team of sustainability focused volunteers? Resources and guides may be abundant and abound. The report, “Green Teams: Engaging Employees in Sustainability,” released by GreenBiz.com and Green Impact, provides a good starting point that captures the business case for these green teams, how to get started, four key areas behind best practices, and a breakdown of 10 best practices in developing green teams.