The following are 150+ Twitter hashtags that can help you gain Twiitter followers interested in cleantech, sustainability, green building, climate change and other green topics. Using hashtags on Twitter can help you to grow your business, build your green brand, raise awareness about your cause, build your reputation, and more.
In this post, Paul outlines five critical steps an organization needs to take in order to be successful in promoting sustainability until it becomes integrated into every level, process, and function within the organization.
green marketplace economicsConsumers now have little information about the true ecological impacts of what they buy. But that may be about to change, as new technologies that track supply chains are emerging and companies as diverse as Unilever and Google look to make their products more sustainable.
Robbie Vitrano, Co-Founder, NakedPizza, and Eric Quick, SVP Operations, Revolution Foods, presented at the 2010 Sustainable Brands Conference in June, not only bringing attention to the growing harmful consequences of fast food, but also providing innovative and real solutions.
A look at the seven best practices in corporate social responsibility (CSR). They include: setting measurable goals, stakeholder engagement,sustainability issues mapping, sustainability management systems (SMS), lifecycle assessment,sustainability/CSR reporting, and sustainability branding.
Andrew Winston, founder of Winston Eco-Strategies, kicked of day two of the Sustainable Brands 2010 conference with an informative talk on how the difficult environmental, economic and supply challenges that business and industry face, have changed that game and how those challenges are presenting opportunities.
Cecilia Lu is the founder and co-owner of Kiwano Marketing, a green marketing agency dedicated the development of sustainable businesses and practices. As the Networking Ninja of Kiwano Marketing, her passion is forging relationships through a mix of public relations and social media. Cecilia has worked primarily with startups and non-profits in the past, and […]
The fear of being being branded as a “greenwasher” is holding back many companies from adopting and advertising their sustainable practices. While environmental advocates should continue to hold companies accountable for their claims, it is important for businesses that are going green to overcome their greenwashing fears and connect with their customers. The use of social media is a great way to establish authenticity, trust and transparency in this context.
