Looks at the importance of sustainable packaging in achieving a sustainable supply chain. Many factors ranging from form factor, packaging weight, to recyclable post consumer content and so forth acting in concert go into green packaging, which can lead to significant cost savings throughout the supply chain, at each single step where packaged materials are used, including consumer packaging itself. The post goes on to list important considerations and attributes related to green packaging.
Sustainable Brands 2010 – Where the Sustainability & Brand & Design Communities Come Together to Build Brand Leadership. Monterey Conference Center, June 7-10. Join 700+ sustainability executives, business and brand strategists, designers, and communications experts who are building brand value through sustainability.
There is an increasing number of women who are in leadership roles in sustainability. As part of Women’s History Month, let’s take a look at ten women who are making strides in sustainability and shaping ethical consumerism. Add women in sustainability that you admire to the list in the comments section.
A summary of the second webinar in the Sustainable Brands Boot Camp series, Innovation Opportunities in Response to Today’s Environmental Hot Buttons: Climate Change, Water & Waste. The webinar was led by Will Sarni, CEO and founder of Domani Consulting, an integrated sustainability consulting firm, and featured examples of new, innovative business and product strategies from various markets that are successfully being brought to market in response to emerging environmental and social strains.
Today, Newsweek launched a ranking of the greenest companies in America in its current issue and Hewlett-Packard took top honors. The Newsweek Green Rankings is the first-ever report based on companies’ actual environmental footprint, policies and practices. The twelve-page report in the September 28 issue, features a green ranking of America’s 500 largest publicly-traded companies as measured by revenue, market capitalization and number of employees. On Newsweek.com, users can search and sort the data in several ways, analyze the detailed methodology of the study and submit and review comments.
The financial risk of carbon liabilities, a need for better management control over carbon data, and new government regulations in a number of countries, will will compel CFOs to invest in carbon management software in the coming year. This is the main conclusion of the report, The Business Case For Carbon Management Software, from the research firm Verdantix. The report analyzes the business case for investing in carbon software from vendors like CarbonView, Carbon Hub, ESS, Greenstone Carbon Management, Hara, IHS, PE International, SAP and SAS.
Throughout the years, I have encountered many people who wanted to go green, but couldn’t sell the eco approach to the executive team. I believe most managers are simply not aware of what green marketing is, and why it’s better than traditional, non-green marketing.