Electronics Recycling | The Green Economy Post: Green Careers, Green Business, Sustainability

Don’t Cut CSR Spending: Reallocate to Build Your Brand

By Jennifer_Rice on October 27, 2009 2 Comments allocating resources, Best Buy’s, brand builders, brand promise, Brand/Customer quadrant, cause-marketing, CEO, Citizenship Report, Clorox GreenWorks, CMO, community, Community/Customer, consumer expectations, corporations, CRO, CSR initiatives, CSR investments, customers, design/value, Ecomagination, electronics recycling, employee volunteerism, employees, energy, environmental initiatives, ethical brand-building, ethical brands, ethical business practices, fair labor practices, Fair Trade, Fairmont Hotel, GE, Geek Squad Summer Academy, Green Cuisine, greenwash, innovation platforms, internal operations, IT, job creating ethical brand drivers, job creation, Kiva.org, lobbying powe5, local brand pillar corporate social, Marks & Spencer, opportunity audit, philanthropy efforts, recession, reputation-building, Seventh Generation, social needs, social-impact initiatives, strategic alignment, suppliers, supply chain, sustainability initiatives, tablestakes initiatives, Target, Timberland, triple-bottom line innovation, trust, value creation, waste, Water, white-space opportunities, Whole Foods

As consumer expectations rise and trust in corporations decline, the need for ethical business practices is greater than ever. Yet in a recession, companies seeking to cut costs will likely postpone important CSR initiatives or cut spending in favor of core business initiatives. But it doesn’t have to be either-or. Companies that consider social and environmental initiatives as potential innovation platforms and brand builders — not expenses — will come out ahead.

ComputerWorld Announces List of Top Green-IT Departments and Green-IT Vendors

By Tracey de Morsella on May 4, 2009 Comments Off on ComputerWorld Announces List of Top Green-IT Departments and Green-IT Vendors absorption chillers, Allstate, Aplicor, Applied Materials, Austin Energy, BT Group, Burt's Bees, capital savings, carbon emissions, carbon footprint, carbon footprints, carbon impact, carbon offset, centralize, Citigroup, Compellent Technologies, compression, ComputerWorld, consolidating, convert, cooling demands, copper consumption, Data Center, data de-duplication, data network, data recovery, DC power, de-duplication, decommission server, e-waste, EAM, eco-friendly, electric grid, electronics recycling, emissions, EMS, energy consumption, energy efficiency, Energy Star, energy use, Entrust, Environmental Management System, EPEAT Gold certified, flat-screen, Fujitsu America, green, Green Computing, Green-e, Green-IT, Green-IT Vendors, greenhouse gases, Hewlett-Packard, hot/cold aisle isolation, IBM, incentives, Infor Enterprise Asset Management, intelligent power management, IT chargeback costs, KPMG, LCD monitors, LEED-certified, Linux-based mainframes, Living Green, MAID storage, Marriot, massive array of idle disks, Mohawk Fine Papers, monitor energy use, multicore, Office Depot, peak energy efficiency, power, power demands, power usage, PricewaterhouseCoopers, Qualcomm, recycle, recycling, renewable energy, sensors, server consolidation, servers, Seventh Generation, socially responsible, State of Indiana, State Street, sustainability, temperature, Terremark, thin clients, thin provisioning, videoconferencing, virtual server, virtualized, virtualizing, VoIP, water use, wind

For the second year in a row, ComputerWorld has showcased the achievements at 12 IT departments that are reducing power demands and using technology to create energy efficiencies. Thirty criteria were used to determine which organizations had the greenest IT departments. The IT departments selected include: Mohawk Fine Papers, State Street, Allstate, Citigroup, PricewaterhouseCoopers, State of Indiana, KPMG, Seventh Generation, Office Depot, Burt’s Bees, Marriot and Austin Energy. Find out why these organizations were selected.