How to Build Consumer Demand for Renewables

By Nathan Schock on February 15, 2011 4 Comments a renewable energy standard, ACORE, ACORE Communications Committee, American Council On Renewable Energy, Center for Climate Change Communication, clean energy, Climate Change, consumer demand, Edward Maibach, energy independence, George Mason University, global warming, Global Warming's Six America, green energy, health issues, Justin Rolfe-Redding, Kimberly Kupiecki, national security, Public Understanding of and Support for Wind Power, ReCom, ReComm, renewable energy, Renewable Energy in America National Policy Forum

Nathan Schock summarizes a preentation on clean energy communications made that the recent American Council on Renewable Energy (ACORE) Phase II of Renewable Energy in America National Policy Forum, in which the presenter, Professor Edward Maibach, explains that renewable energy communicators are not doing a very good job because they are not engaging the public, and not creating messages that resonate broadly.