How to Build Consumer Demand for Renewables

How to Build Consumer Demand for Renewables

Nathan Schock summarizes a preentation on clean energy communications made that the recent American Council on Renewable Energy (ACORE) Phase II of Renewable Energy in America National Policy Forum, in which the presenter, Professor Edward Maibach, explains that renewable energy communicators are not doing a very good job because they are not engaging the public, and not creating messages that resonate broadly.