Jacquie Ottman is Founder and Principal, of the New York City-based J. Ottman Consulting, Inc.. An expert adviser on green marketing to Fortune 500 companies and the U.S. government, she is the author of the newly released, The New Rules of Green Marketing: Strategies, Tools, and Inspiration for Sustainable Branding (Berrett-Koehler, February 2011, 252 pp.)
Jacquie is a sought-after keynoter at conferences in North America, South America, Europe and Asia and at corporate forums run by Johnson and Johnson, 3M, Philips Electronics and GE, among many others. She keeps the business community abreast of her learning by writing for the Harvard Business Blog, Triple Pundit and other websites, and at her own popular blog, Jacquie Ottman’s Green Marketing Blog.
A respected leader in the green business community, Ottman is a founding co-chair the Sustainable Brands conference. She is also the founding co-chair of the Sustainable Business Committee of the Columbia Business School Alumni Club of New York, and its “Making Green from Green Certificate Series”, now in its second year. She sits on the Advisory Boards of the Centre for Sustainable Design (UK), and the Center for Small Business and the Environment. The former co-chair of the NYC chapter of O2, the global network of green designers and marketers, for seven years she chaired the jury of the American Marketing Association’s Special Edison Awards for Environmental Achievement. In 2004, she created the IDSA-endorsed Design:Green eco-design educational initiative. Underwritten by an EPA Innovation Grant, with additional support from Philips Lighting, the American Hardwood Association, Herman Miller and Aveda, the groundbreaking initiative more than met its ambitious goal of jump-starting education in eco-design and green marketing for thousands of practitioners and students in the U.S. and around the world.