Company Culture | The Green Economy Post: Green Careers, Green Business, Sustainability

Make Sustainability Personal–and 12 Other Tactics To Engage Employees

By Olivia Khalili on December 2, 2010 2 Comments Adam Werbach, brainstorming sessions, communication style, company culture, cross-functional effort, employee interests, employee surveys, incentives for engagement, influencer engagement, localize, long-term goals, Michael Moore, momentum of the initiative, personal, Strategy for Sustainability, sustainability, sustainability efforts, sustainability goals, sustainability initiatives, voluntary

Make Sustainability Personal–and 12 Other Tactics To Engage Employees

Sustainability does not engage employees unless it first and foremost solves problems they experience in their lives. You make sustainability personal and create the best conditions and incentives for employee engagement by making it voluntary, localizing it, listening, demonstrating the effect of the action, making it cross-functional, solicit and respond to employee ideas, give employees as a way to take immediate action, give rewards for successes, make it regular, and build culture around sustainability goals.

Renewable Energy Firms Strike Gold with Green Employee Benefits

By dawn_dzurilla on August 31, 2009 Comments Off on Renewable Energy Firms Strike Gold with Green Employee Benefits Abby White, American Solar Energy Society, ASES, Austin, Boston, Boulder, Broomfield, carbon footprint, Clint Porter, CO, company culture, culture of sustainability, David Blittersdorf, David Samuels, Dick Kelly, Earth Day, electricity consumption, employee benefit programs, employees awareness, energy conscious, EnerNoc, environmental stewardship, environmentally friendly employee benefits, Gaiam, Gillan Taddune, green benefits, green collar jobs, green employee benefits, green jobs, Green Mountain Energy, Hinesburg, hybrid car subsidy, increased productivity, Jan Blittersdorf, KACO Solar, Lifestyles of Health and Sustainability, LOHAS, Minneapolis, motivate, natural daylight, Neil Lurie, NRG Systems, renewable energy, renewable technology, residential, silicon valley, socially responsible, Steve Roalstad, sustainable, sustainable lifestyle, sustainable workplace, transportation, TX, volunteer, VT, Whole Foods Market, Xcel Energy

All things being equal, if a potential employer paid for your time away from the office to volunteer for an earth-friendly cause or provided you with free compact fluorescent light bulbs and an energy audit of your home, or even a hybrid car, would you be more inclined to join them? Leading by example, renewable energy firms are developing “green” or environmentally friendly employee benefits that align the core values of a CEO and culture of their organization with the core values of each employee.