What is Your State’s Green Economy Profile? It Could Be the Key to Your Business and Career Success

With experts predicting a jobless recovery, there is one hopeful statistic emerging that is contradicting that prediction. According to The National Governors Association Center for Best Practices (NGA), every state is seeing growth in at least one green industry segment. In most instances, this business growth stems from existing strengths in the state. As part of an effort to help states continue to grow these industries, the NGA Center has created a series of reports analyzing emerging “green” economies in each state in terms of the scope of green business activity reveals areas of comparative advantage, promising areas for workforce development and opportunities for building partnerships within and across green industry segments. It is intended that this information be used to help states analyze their current efforts and form strategies to grow green economies.

People are Confused About Green Jobs

I’ve noticed that most people tend to have a narrow view of green jobs, usually based on what industries or occupations they’re most familiar with. Few people have an inclusive view of green jobs. It reminds me of the story about the blind men who each feel a part of an elephant and then come to believe that they know what an elephant is. But, of course, their interpretations are all limited by not being able to see or feel all the parts of the elephant. Our interpretations and definitions of green jobs seem to have those same limitations.