Exceeding and defining industry standards – or even business standards in general – is one way that forward thinking companies will leverage their efforts from the existing guidelines and do more. Doing so will establish that they are not ‘toeing the line’ but rather ‘raising the bar’.
Often green washing is not an outright attempt to be deceptive, but rather stems from failing to consider environmental impact measures with the same robust attention as is usually given to more established and familiar measures of business performance.
The EFQM Excellence Model help us to: Ensure we have a clear and constant purpose, it helps us to focus on the delivery of results; focus on customers and how we can create value by better meeting their needs; focus by systematically applying processes and fact-based assessments to manage our business and to make us strategic decisions; identify what we need to do to develop our people and maximize their potential; derive value from meeting our responsibilities to the communities we serve; and archive sustainable excellence.
The Centre for Sustainability and Excellence(CSE) is launching its 3rd North American Sustainability and Corporate Social Responsibility (CSR) Certification Workshop on June 17 – 18, in San Francisco, CA, USA. The workshop is a two-day intensive program for all professionals responsible for the management of Sustainability, who may acquire the skills and competencies required to become Qualified Sustainability (CSR) Practitioners and earn an internationally recognized business qualification.
