There are many and significant responsibility overlaps between the private sector and government. They include: how to assess whether a potential vendor is green; responding to the people or how the need for society to go green changes the marketplace;and understanding how an organization’s communications can have an impact on its image as a green organization.
Senior members of the US Chamber of Commerce are strdently opposing the Chamber’s position of opposition to climate policy. These organizations are eager “to boost their green credentials,” for fear of alienating their customers and senators. This is an indications that Social movements shape political power and concerned citizens, can move even the most entrenched corporate and political interests. NRDC research finds that “only 23 members of the U.S. Chamber’s board have a publicly stated position on climate change and more than 80 percent [19 members] are not on board” with the Chamber’s official position.
