Sustainable IT Solutions Will Trump Failed Green IT Marketing

The first wave of green IT solutions failed to make sustainability benefits tangible according to a new study conducted on the sector by the independent research firm Verdantix. However, innovative IT sustainability solutions just released into the market or on the horizon for 2010 – will quickly demonstrate the tech sector’s role in supporting corporate sustainability strategies.

The Way of the Green Code

This is an article devoted to the idea that a revolution in software design is needed in order to produce software –or as insiders often refer to it: the code – that is both greener itself and that is designed to help other systems and products become greener… i.e. more energy and resource efficient, less wasteful, more adaptive to current conditions.

There are two often intertwined paths to follow, both of which are important for this discussion. Code itself needs to become greener; using virtual resources more efficiently and thus using fewer hardware resources and less power to accomplish the same computing tasks. Code should also be designed with a feature set that enables other products, running the code, to use less energy and to be able to time shift their energy requirements to off peak periods.

Symantec Releases Its 2009 Worldwide Green IT Report

Symantec announced today the findings of its 2009 Green IT Report, a follow up to the Green Data Center report released in late 2007. According to survey data, senior-level IT executives report significant interest in green IT strategies and solutions, attributed to both cost reduction and environmental responsibility. The data points to a shift from implementing “green” technologies primarily for cost reduction purposes, to a more balanced awareness of also improving the organization’s environmental standing.

ComputerWorld Announces List of Top Green-IT Departments and Green-IT Vendors

For the second year in a row, ComputerWorld has showcased the achievements at 12 IT departments that are reducing power demands and using technology to create energy efficiencies. Thirty criteria were used to determine which organizations had the greenest IT departments. The IT departments selected include: Mohawk Fine Papers, State Street, Allstate, Citigroup, PricewaterhouseCoopers, State of Indiana, KPMG, Seventh Generation, Office Depot, Burt’s Bees, Marriot and Austin Energy. Find out why these organizations were selected.

GREEN CLOUD UPDATE: EPA to Release Energy Star Rating System for Data Centers, AMD Introduces New Energy Efficient Chip, SAS To Build LEED Cloud Computing Facility

The GREEN CLOUD UPDATE, a regular feature that covers current news in the green cloud computing space looks at the following stories: The Environmental Protection Agency will announce Energy Star performance rating for data centers; Advanced Micro Devices introduces new Energy Efficient processor, designed for very dense data center environments; SAS to build USD 70 million cloud computing facility built according to Leadership in Energy and Environmental Design (LEED) standards for water and energy conservation.