The clean energy sector is entering a phase of dramatic change in which business models are being transformed against a backdrop of regulatory uncertainty, as the industry emerges from a challenging period caused by the global economic downtown. Technologies and business structures that were once abandoned, are now being revived in several key sectors.
In the webinar “Building a Balanced Sustainable Brand Strategy”, Peter Salmon talks about a platform that helps companies make the transition to more environmentally sustainable and efficient practices.
In the September issue of Harvard Business Review, authors Ram Nidumolu, C.K. Prahalad, and M.R. Rangaswami provide a framework for adopting sustainable practices to bring about technological and organizational innovations that will ultimately yield top-line and bottom-line returns, providing a competitive advantage when the recession ends. They feel that sustainable companies will emerge from the recession ahead of their competitors, who will face difficulties trying to catch up.